FACIAL EXPRESSION ANALYSIS
UNDERSTAND EXPRESSED EMOTIONS
Assess emotions in facial expressions
Using automated facial coding in a single platform
Facial Expression Analysis (FEA) or Facial Coding (FC) is the process of measuring human emotions through facial expressions.
With facial expression analysis you can test the impact of any content, product or service that is supposed to elicit emotional arousal and facial responses.
HOW IT WORKS
One of the key indicators for emotions is our face. When we cry, laugh or even smirk we demonstrate our emotional state allowing others to glimpse into our minds as they “read” our face based on changes in key face features.
Computer-based Facial Expression Analysis mimics our human coding skills quite impressively as it captures raw, unfiltered emotional responses in real-time towards any type of information.
DOES YOUR WORK TRIGGER EXPRESSED EMOTIONS?