1. About This Notice

Future Proof Marketing Ltd. trading as & herein referred to as Future Proof Insights recognises that protecting personal data and the processing of special categories of personal data, is important to you. We published this Notice to outline how we collect, use, store, protect and retain your personal data. We are also committed to securely protecting the information you provide us from loss, misuse, and unauthorised access or disclosure. This takes into account the sensitivity of the information collected, processed and stored, and the current state of technology. Please take the time to read this notice carefully.


  1. Products And Services

Future Proof Insights is a Neuromarketing & Consumer Neuroscience research agency, delivering biometric research services to brands, businesses and organisations across Ireland.


  1. Data Controller

For the purposes of Data Protection Laws, Future Proof Insights is the Data Controller.


  1. Data Protection Officer

You may contact the Data Protection Officer of Future Proof Insights about all issues related to this Policy, and to exercise your rights under Data Protection Laws.


Contact Information is:

Future Proof Insights,

Unit D4, Centrepoint Business Park,



D12 TY48

Telephone: +353 (1) 4243986

Website Address: https://www.futureproofinsights.ie/


  1. Personal Data We Collect

The Personal Data Future Proof Insights required of you will be gathered and stored as set out in this notice. Your Personal Data will either be directly collected by Future Proof Insights staff or through our website and online applications such as surveys.


  1. Categories Of Personal Data

The categories of Personal Data collected by Future Proof Insights may change depending on the project and the specific purpose for which the data is collected.

Our Company collects the following data:

  • Name
  • Email
  • Location
  • Phone Number
  • Date of Birth
  • Ethnicity
  • Gender
  • Level of Education
  • Employment Status
  • Annual Income


  1. Purpose Of The Collection Of Your Personal Data
  • Basis for collection. Your Personal Data will only be collected, utilised or shared if the processing is: undertaken on the basis of your consent. If you provide your contact information to one of our studies, your personal details and data will never be shared beyond our organisation.

If you wish to participate in one of our research projects, the personal data you have provided will help us to better understand which studies you may qualify for and those that are relevant and interesting to you. All your information is kept secure within Future Proof Insights and is never shared, sold, or sent to other companies.


  1. What are your data protection rights?

Here at Future Proof Insights, we would like to make sure you are fully aware of all your data protection rights. Every user is entitled to the following:


The right to access – You have the right to request Future Proof Insights for copies of your personal data. In order to facilitate this, we will need information to assist us in identifying you (such as your name, location, contact number etc) and the information you want access to.


The right to rectification – You have the right to request that Future Proof Insights corrects any information that you believe is inaccurate. You also have the right to request our company to complete information that you believe is incomplete.


The right to erasure – You have the right to request that Future Proof Insights erase your personal data, under certain conditions such as (i) your personal data is no longer necessary in relation to the purposes for which it was collected or otherwise processed by us; (ii) where you withdraw consent and there is no legal basis that permits the processing; (iii) where you object to the processing; and there are no overriding legitimate or legal grounds for the processing; (iv) your personal data has been unlawfully processed; or (v) your personal data must be erased for compliance with a legal obligation.


The right to restrict processing – You have the right to restrict the processing of your personal data where any of the following circumstances apply: (i) the Personal Data which we hold about you is not accurate; (ii) the processing is unlawful and you do not want your personal data to be erased and request the restriction of its use instead or (iii) you have objected to the processing of your personal data pending the verification of whether or not our legitimate business interests override your interests, rights and freedoms.


The right to object to processing – You have the right to object to Future Proof Insights’ processing of your personal data, under certain conditions.


The right to data portability – You have right to request that Future Proof Insights transfer the data that we have collected to another organisation, or directly to you.


  1. Enforcing Your Data Protection Rights

If you feel that the processing of your personal data is not in line with Future Proof Insights’ data protection obligations, you can complain to a Data Protection Supervisory Authority. You can also contact us at:

Telephone: 353+ (1) 424 3986

Or write to us at: Future Proof Insights, D4, Centrepoint Business Park, Clondalkin,

D12 TY48, Ireland.


  1. Data Retention

Future Proof Insights will retain your personal data for as long as it is necessary to fulfil the purposes for which it was collected. However, we may be required by applicable laws and/or regulations to hold your personal data for longer than this period (e.g. a legal case). Unless legally obliged to the contrary, Future Proof Insights, will delete your personal data in line with our Data Retention Policy. Where there is a contradicting statutory obligation for us to retain your personal data, Future Proof Insights aims to restrict/block further processing and then delete the relevant Personal Data when we no longer have a requirement to retain it.


  1. Privacy Policies of Other Website

The Future Proof Insights’ website contains links to other websites. Our privacy policy only applies to our website, so if you click on a link to another website, you should read their privacy policy.


  1. How to Contact Us

If you have any questions regarding Future Proof Insights privacy policy, the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us:


Call us at: +353 (1) 4243986

Write to us at: Future Proof Insights, D4, Centrepoint Business Park, Clondalkin, D12 TY48, Ireland.